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Mido
Founded in 1918 by Georges Schaeren, an experienced Swiss watchmaker, the MIDO brand, from the Spanish "Yo mido" meaning "I measure", quickly became a byword for technical innovation. The Multifort collection was born in 1934, becoming one of the first antimagnetic watches with an automatic movement. This was followed by the Ocean Star collection in 1959 with a revolutionary monocoque case, reducing any risk of water resistance of the case back. Today, the brand is present at numerous events and is associated, among others, with Red Bull Cliff Diving World Series and the UIA, the International Union of Architects.
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Mido Ocean Star Decompression WorldTimer
Mido Universe
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Everything you need to know about MIDO watches
Founded in 1918 by Georges Schaeren, MIDO is a Swiss watchmaking Maison that has spent more than a century creating timepieces combining technical innovation, reliability and timeless design. Its name comes from the Spanish phrase "Yo mido", meaning "I measure", a reference to precision timekeeping. Today part of the Swatch Group, MIDO is renowned for its high-performance mechanical movements, outstanding value for money and collections inspired by architecture.
Choosing a MIDO watch means choosing a Swiss timepiece offering exceptional manufacturing quality, reliable automatic movements and generous power reserves. Many models are equipped with automatic calibres featuring a Nivachron™ balance spring, providing improved resistance to magnetic fields and shocks. MIDO collections appeal equally to enthusiasts of elegant dress watches and to those seeking robust sports and diving watches.
MIDO's signature collections include the Ocean Star, dedicated to diving watches, the Multifort, recognised for its sporty character and historical heritage, as well as the Commander, Baroncelli, Rainflower and TV Big Date collections, illustrating the Maison's wide range of styles.
The MIDO Ocean Star is the Maison's flagship diving collection. It is distinguished by its excellent water resistance, unidirectional rotating bezel, long power reserve and everyday comfort. Available in several sizes and configurations, it is designed for both professional divers and enthusiasts looking for an elegant sports watch with outstanding technical performance.
MIDO automatic movements benefit from the latest technological developments within the Swatch Group. Depending on the model, they offer power reserves of up to 80 hours, a Nivachron™ balance spring providing enhanced resistance to magnetism, and excellent chronometric performance. These innovations deliver reliable, durable watches designed to accompany their owners for many years.
As an authorised MIDO retailer, Lepage guarantees the authenticity of every watch together with the Maison's international warranty. By exploring the MIDO universe at Lepage, you benefit from a wide selection of automatic and quartz watches, personalised advice from our watch specialists, secure payment and dedicated support before and after your purchase.
You can purchase your MIDO watch online at lepage.fr, an authorised retailer of the Swiss Maison. Discover collections including the Ocean Star, Multifort, Commander, Baroncelli and TV Big Date. You can also contact the Lepage boutiques to check the availability of a specific model and receive personalised guidance from our watch experts.


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